Email Marketing Playbook India for 2015

Highlights

Consumers have become smarter in today’s world and they expect contextually relevant communication from the marketers to fit their needs. According to 71% of India Marketers, email is the best way to stay engaged with the customers and is their Primary e-Marketing activity (The Digital DNA 2015).

Octane Research’s Email Marketing Playbook is a single resource which guides the marketers on how to engage the consumer with Email Marketing practices, challenges faced by marketers in Email Marketing, the creative email techniques and many more.

Key Topics:

1. Email Marketing- Subscriber Management
2. Email Deliverability and its Challenges
3. How to create effective and engaging Newsletters
4. Tips & Tricks for better Email Marketing
5. Email Marketing mistakes to be avoided
6. Boosting email ROI through Social Media Outreach
7. And many more…